The next step we take is a deeper dive into the comments section. We want to look at who is commenting (make sure it’s not the same person over and over again). By doing this deep dive it can help weed out fake influencers or people who have fake influence.
CheeseSexDeath is pretty popular and showcases a good mix of types of posts. As we investigate further, you can see there are a lot of different people posting- it’s not just the same people over and over again.
As you scroll down, we can show you the Instagram picture and influencer marketing campaign that we executed for Lusty Monk Mustard. The post received 502 likes which isn’t quite as much as some of this influencers’ other posts, but check out how many comments it had! 257 comments!